Ever wonder how Spotify makes your perfect daily mix or how Netflix somehow knew exactly what you were in the mood for next? That’s magic of artificial intelligence (AI) — and the marketers who’ve learned to use it. Artificial intelligence is revolutionizing marketing today. Ranging from chatbots to automated campaigns, AI allows brands to understand […]
We are excited to meet with Helena Marin, our gifted marketing manager, as we honor our vibrant marketing team at Z Omni Serve Marketing this month. Helena’s enthusiasm for fusing creativity with data-driven tactics has been crucial in advancing creative campaigns that provide our clients with quantifiable outcomes. In this exclusive interview, she shares her
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Our success at Z Omni Serve Marketing is based on the strength of our people. One of the most dynamic parts of our business is the Marketing department. We have members working out of Serbia, Brazil, and Nigeria, and across time zones, cultures, and creative strategies—yet always by one thing: to make intelligent, compelling, and
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The increasing number of short-form video content is one of the most exciting trends now defining digital marketing. Consider YouTube Shorts, Instagram Reels, and TikTok. Brands are quickly adopting these brief, impactful videos because people can’t get enough of them. It’s also changing the way we attract attention online, so it’s not just a trend.
It’s undeniable that digital marketing is changing at the speed of light. By 2025, new trends will change the way brands interact with their target audiences. The three main factors are personalization, consumer behavior, and technology. It’s critical for marketers to comprehend these shifts in patterns in order to develop successful tactics. Here’s what you
As every other industry today, the tourism industry has greatly changed with the appearance of new technology. Of course, digital marketing is now at the center of its growth. In the past years, tourists relied on brochures and travel agencies for information. Today, the internet allows for a much wider range of options. The popularity
Content Marketing World 2024 is one of the most important events for B2B marketers globally. Hosted in San Diego, this three-day event brings together industry leaders, marketers, and decision-makers to explore the future of content marketing. Let’s see what you can expect from this event! Source: https://digitalagencynetwork.com/event/content-marketing-world-conference-and-expo-2024/ What is Content Marketing World 2024? Content Marketing
Aligning your marketing strategy with your objectives is crucial for achieving your business goals. An integrated marketing strategy ensures every part of your plan contributes toward your objectives. If an element doesn’t support your goals, it should be removed from your daily activities. One common issue marketers face is a lack of alignment between their
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Welcome to the International Conference on Scientific Marketing (ICOSM-24), taking place on July 10-11, 2024, in Toulouse, France. This event is perfect for students, researchers, and industry professionals looking to enhance their knowledge and network with experts.
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For over two decades, Consulting Magazine has been at the forefront of acknowledging the exceptional contributions of consultants worldwide. From their inception in 2000, the Top Consultants awards have been synonymous with excellence. The award celebrates the most influential practitioners in the consulting profession. These individuals not only shape the industry but also leave a
Najbolji konsultanti 2024: Prepoznavanje izvrsnosti u konsultantskoj industriji Read More »
