Technologies

Meta’s AI-powered ad tools, including Advantage+, have surpassed $60 billion in annual revenue, showcasing how artificial intelligence is transforming digital marketing performance.

Meta’s AI Push Supercharges Advertising Efficiency — But at a High Cost

Digital Marketing, Technologies / By

Meta’s aggressive investment in artificial intelligence (AI) is paying off, with its AI-powered advertising infrastructure now generating more than $60 billion in annual revenue, according to the company’s latest earnings report. The parent company of Facebook and Instagram has not only surpassed Wall Street expectations but also demonstrated that its AI strategy is driving meaningful […]

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WTW’s global survey reveals how AI, skills development, and better managerial support can boost productivity through smarter performance management.

Stronger Performance Management Can Drive Major Productivity Gains, WTW Study Reveals

Technologies / By

A recent global study by WTW has found that organisations investing in performance management optimisation can unlock significant productivity improvements across their workforce. The research highlights that well-designed and effectively implemented performance systems not only drive efficiency but also improve engagement and employee satisfaction. Productivity Potential Hidden in Performance Management The survey, which gathered insights

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The Next Wave of AI Investment Shifts Focus to the Global South

Technologies / By

A new study by the Future Investment Initiative (FII) Institute and Accenture suggests that the next major phase of global AI investment will move beyond traditional hubs like North America and Europe and toward the Global South. According to the report, released during FII9 in Riyadh, nearly nine out of ten global investors are planning

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AI Is Redefining the Future of Marketing

Digital Marketing, Technologies / By

Ever wonder how Spotify makes your perfect daily mix or how Netflix somehow knew exactly what you were in the mood for next? That’s magic of artificial intelligence (AI) — and the marketers who’ve learned to use it. Artificial intelligence is revolutionizing marketing today. Ranging from chatbots to automated campaigns, AI allows brands to understand

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Back-office support

Future-Proofing the Back Office: Trends That Will Shape Operations Beyond 2025

Technologies / By

Back-office teams are no longer just support systems. They’re now becoming central to innovation, agility, and business growth. The Back Office Is Evolving Fast Over the past years, back-office roles have grown more technical, digital, and strategic.Tasks once done manually are now automated. Many companies rely on cloud software to handle everyday functions with speed

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Real-time data dashboard interface displaying back-office metrics and performance insights

The Role of Real-Time Data Dashboards in Modern Back-Office Operations

Technologies / By

Information is always flowing in the frantic commercial environment of today. Businesses must monitor activity, stay on top of data, and respond fast. This is particularly crucial for back-office operations, as even little setbacks can lead to more significant issues for a company. One tool making a major difference in this area is the real-time

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Microsoft Majorana 1 Processor – A breakthrough in quantum computing with topological qubits

Microsoft’s Majorana 1 Processor: A New Step in Quantum Computing

Technologies / By

Microsoft has announced a breakthrough in quantum computing with its new Majorana 1 processor. The processor is built using special qubits that resist outside interference and can be measured without error. According to Microsoft, this marks a major step toward making quantum computing practical. Researchers at the company claim to have created the first “topological

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Networking and tech events for entrepreneurs, professionals, and startup founders in February 2025.

Entrepreneurship, Tech, and Startup Events to Attend in February

Technologies / By

Even though we are in the middle of winter, the tech industry is booming. There are lots of events in February for tech professionals, entrepreneurs, and business founders. This month is packed with fantastic opportunities, from networking to workshops on AI and cybersecurity. Here is a list of 20 events that you must attend in

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